A Decentralized Publishing Ecosystem

In 2017, I wrote a discovery piece for a decentralized publishing ecosystem built on the Ethereum blockchain (Doug from Phin, Fran from Firebrand and I were working on a solution to decentralize the publishing industry to put more value and control back in the hands of authors, publishers and readers). […]

Data Pipeline Architecture (Bookish)

Posting this for posterity, built around 2012-2013. The startup that was Bookish (joint venture between Simon & Schuster, Penguin and Hachette) is no longer around, but we built out some reasonable book data processing infrastructure, along with a search and recommendation engine. I ran engineering and architected the overall solution. […]

Why Keywords Are So Important

This article originally appeared on the Kadaxis blog. Crafting effective keywords to add to a book’s metadata, could be one of the highest return marketing activities to increase online sales potential. This post examines why keywords are so important, and how they affect discovery on Amazon. Let’s break the logic down:• […]